How Private Label Branding Supports New Entrepreneurs
If you’re a beauty business owner who specializes in selling products such as hair extensions, lashes, or skincare products, you already know firsthand how crazy the industry is.
Every single aspect of the trade matters, and most importantly, product branding takes priority.
No customer is buying a product that they feel is not adequately branded. What constitutes your branding?
Simple, your packaging. It is most likely the first impression your customers have of your brand. 👀
But when it comes to creating branded packaging, the question that most often comes up is, “Should you invest in in-house packaging processes or work with experts?
Spoiler alert: experts make it easier, more affordable, and way more effective.
Let’s break it down.
Why Does Custom Branding Matter?
Before starting the comparisons, let’s talk about why custom branding is what changes the tides.
When customers pick up a product with professional packaging, they connect with it and trust it–especially when all the information they need is properly stated on it.
It’s about making customers feel good about their purchases. Now, here’s the thing.
Getting that professional look is not as simple as it seems.
Sure, you could try to handle branding in-house, but it comes with hidden challenges.
That’s where we come in — to take the stress off your plate.
In-House Packaging: The Hidden Costs
What does in-house packaging mean?
It simply means you handle all the branding aspects of your brand. At first glance, managing packaging in-house might seem like the cheaper option.
You might think, “I’ll just buy a printer and some design software, and I’ll be good to go!”
But here’s the reality check:
Equipment Costs
High-quality branding requires high-quality equipment.
A professional-grade printer for packaging isn’t your standard office printer.
It’s a heavy-duty, high-resolution machine that can easily cost thousands of dollars.
Add in maintenance, ink, and specialty materials, and your initial investment skyrockets.
Time-Consuming Design
The best designs for packaging that stand out aren’t those that are just slapped on a label.
There is a layered approach that brings out the most appealing design and fully expresses your brand.
There are also many aspects of the design, such as layout and color theory.
Unless you’re a design pro, you’ll spend hours (if not days) working on your designs — time you could be spending growing your business.
Limited Creativity
Without the right tools and templates, your design options are limited.
You might end up with something that looks homemade, which can hurt your brand image.
Let’s face it: no one wants their premium hair extensions to come in packaging that screams “DIY.”
How Private Label Branding Makes It Easy
Now, let’s talk about what makes our services the better choice for beauty business owners.
We offer a full range of branding solutions tailored to your needs, even if it is a new product launch or one that is older.
We can help you refresh and brighten your current hair extensions packaging.
Here’s what sets us apart:
Affordable Custom Branding
We make high-end branding accessible.
From Custom Satin Hair Extension Bags to Bundle Wrap Labels and Plain Edge Control Jars, we offer options that suit every budget.
Starting at just $5, our DIY design templates allow you to get professional results without spending too much.
Professional Logo Design
Don’t have a logo yet?
No problem! We can design a stunning, unique logo showing the essence of your brand.
Just fill out our questionnaire, and we’ll send you multiple concepts to choose from.
This means you’re not stuck with generic designs — your logo will be as unique as your business.
Ready-to-Use Templates
Not a design expert?
That’s okay! Our DIY templates make it easy to customize packaging.
From Lace Glue Labels to Lash Boxes, our templates ensure your branding looks professional.
It’s as simple as choosing a design and adding your details, and you’re good to go.
Wide Variety of Products
We’re a one-stop shop for all your packaging needs.
Here’s a peek at what we offer:
Custom Satin Hair Extension Bags: Available in 16 colors to match your brand’s aesthetic.
Bundle Wrap Labels: Perfect for showcasing your hair extensions in style.
Edge Control Labels: Customizable to make your product stand out on any shelf.
Lash Boxes: Lightweight, cost-effective, and beautiful — an ideal solution for shipping lashes.
Hassle-Free Process
With us, there’s no need to juggle printers, software, and design tools.
We handle the heavy lifting so you can focus on your business. Simply share your vision, and we’ll bring it to life.
Why Beauty Businesses Choose Us Over In-House Packaging
Cost
- In-House Packaging: High initial investment in equipment
- Our Services: Affordable options starting at $5
Time Commitment
- In-House Packaging: More time spent designing and printing
- Our Services: Quick, done-for-you solutions
Design Quality
- In-House Packaging: Limited by skills and tools
- Our Services: Professional, polished designs guaranteed
Product Variety
- In-House Packaging: Limited to basic packaging
- Our Services: Extensive range of options that are custom
Flexibility
- In-House Packaging: Rigid, time-consuming setup
- Our Services: Easy customization with templates
Let’s Talk ROI (Return on Investment) You Get with Us
Investing in professional branding is more than having products that look good on the shelf or online.
It is also about making more money. When your packaging stands out, customers are willing to pay more.
That’s a direct boost to your bottom line.
So, if you think about it, you are making an investment in your products by making them even better.
The branding efforts you put in usually show up on the sales sheet. Plus, with our affordable options, you’ll see a return on your investment much faster than you would with in-house processes.
Takeaway: Elevate Your Brand with Private Label Branding
Your packaging is the face of your brand.
Don’t let subpar designs hold you back. Even if you are a doe-eyed entrepreneur or have some experience, we have a package that works for you.
Check out our branding services and see how easy it is to level up your business. 🚀
From custom logos to satin bags, we’ve got everything you need to make your products shine.